About 13 months ago, I wrote a blog titled, “What is NBA Top Shot? Should you buy packs?” Imagine that. A time when packs, plural, more than one, were just readily available. While we made some money on NBA Top Shot back then, we missed the boat slightly. If I had jumped in a few months earlier, I would have made even more money. I do not want you to get the wrong idea here. I did make money, just not as much as I should have. When the market tanked, it hit everyone hard.
Smartly, Top Shot has invigorated things in two ways. The nightly flash challenges are rewarding people who ow and acquiring moments to complete them, but financially and with entertainment. Even if you have a low-value moment, it could end up in a challenge on a given night and allow you to sell it for a profit, or complete the challenge. I have friends who do not closely follow the NBA as I do, but are locked in when they think they have some components for a challenge. I think this will be huge moving forward for interest to stay high and users to stay engaged. Top Shot has the ability to pick random challenge ideas that make even the worse Top Shot moment potentially have some value. Additionally, the challenge rewards have been a nice bonus to many Top Shot account holders.
While the profitability is key, acquiring new users and retaining their interest is massive moving forward. Yes, some of the original moments and rare ones will have value. Nevertheless, for the ordinary person to keep buying packs and coming to the marketplace there needs to be a reason. The flash challenges give them a reason, even if it is to only dump their five Daniel Gafford’s they got in the last pack drop.
The second and most important change NBA Top Shot has made is to include rare moments in regular packs. I get they want to reward their high volume owners with Elite pack drops. Again, you have to give the general public a reason to buy new regular packs. Including some rookies numbered to /4000 is not it. Finally, Top Shot has included more limited or rare moments in regular packs. Yes, the chances of landing them are remote, but the chase and the gamble help sell the product. Why are people buying into sports card box breaks? The chase and the gamble. What if, remains a very powerful phrase when buying sports cards or digital moments, or NFT’s. Do you sell that unopened hobby box? Do you rip it yourself? Do you sell your newly minted NFT prior to reveal? What if it is very rare and worth a significant amount of money. We as people enjoy the chase and the gamble, while also trying to strategically profit.
To summarize, NBA Top Shot is slowly climbing and I believe will keep doing so, albeit slowly. However, that is not why we are here. We are here to talk about the NFL equivalent to NBA Top Shots, NFL All Day. NFL All Day already has the benefit that it is owned by Dapper and users can share a wallet to buy packs and moments on either platform. Today, the NFL All Day Market is supposed to open. At the first try, it lasted 38 seconds before crashing. (Insert it is still in beta joke.)
I was fortunate to get an early invite to NFL All Day. I know plenty of people still have not been invited. I am here saying that I bought every pack I could get my hands on. I am treating these like Series 1 NBA Top Shot moments. I have purchased 10 packs at this time and own 39 moment. My best pull was a Legendary Jaylen Waddle Rookie that is 47/49.
All Day was the first to put rare moments in regular packs. I am sure there will be challenges when next season starts. It would track with what Dapper is doing for the NBA. The NFL is perfectly built challenges, even during island games.
I am mentioning all this, as the market will hopefully; stay online today and moving forward. I will be trying to buy cheap moments. If you have not yet done so, I would advise signing up for an account. Of course, this is if you are allowed. I know some people who despite signing up have not yet received an official invite to join. After wishing I were in NBA Top Shot earlier, I have a chance here to be on the ground floor. Here we go!
Win The Weekends 